Bers Dzhambulatov: Without uniform rules, the Russian veterinary market will not be able to develop sustainably
Krympress reports:
On September 1, 2025, a government decree enters into force in Russia, establishing new rules for the provision of paid veterinary services. This is the first step to formalizing the sphere, which for decades has existed without a clear regulatory framework. However, according to experts and industry participants, the document affects mainly the external circuit of the clinic and does not solve key system problems. One of those who consistently advocates structural changes in veterinary medicine is the entrepreneur Bers Jambulatov — Founder of Vetcity Clinic (Vettsity Clinic) and the Misty Group ecosystem (Misty Group).
Quantity does not mean quality
According to industry sources, the veterinary market in Russia demonstrates steady growth. According to Kommersant and Yandex Card, at the beginning of 2025 there were about 9.6 thousand veterinary clinics in the country — 4.3% more than a year earlier. The segment in Moscow is especially actively developing, where over the year the number of clinics increased by 26%, the publication reports News.ru.
The growth of supply is directly related to an increase in the number of pets. According to the All -Russian census of pets, the country contains about 75 million pets, of which about 50 million are cats. In parallel, the expenses of the owners are growing. According to Rosstat, the volume of paid veterinary services in 2024 amounted to about 50 billion rubles. According to a survey of Rosgosstrakh, a third of the owners spend on veterinary assistance more than 10 thousand rubles a year.
Despite the positive dynamics, the quality of services often leaves much to be desired. The Rosselkhoznadzor regularly receives complaints about violation of sanitary requirements, the use of overdue drugs and unprofessional actions by the clinic. According to representatives of the service, this is due to the lack of a control mechanism and standards binding on the entire industry.
Information transparency does not replace regulation
The new resolution introduces the obligation for veterinary clinics to provide customers with a certain amount of information. The list includes contracts, price list, information about specialists and a complete list of services. The basic requirement is also repeated — not to harm animals under treatment. These measures are aimed at increasing the informality of the owners and the formation of more transparent conditions of interaction.
However, as notes Bers Zaurbekovich Dzhambulatov (a businessman publishes a biography Trud.ru), such measures solve only a small part of the problems. In the current legislation, there are still no requirements for the level of qualification of personnel, the conditions of animal maintenance, the layout of the premises and equip the veterinary clinic. As a result, the quality of treatment often depends on the subjective responsibility of a particular clinic, and not on the general standards that are mandatory.
Lost landmarks
One of the main disadvantages of the existing system, according to Dzhambulatov, is the lack of compulsory licensing. In practice, this means that anyone can open a veterinary clinic — without confirmed qualifications of personnel, without accreditation and without compliance with minimal technical requirements. This, in turn, creates risks for patients and promotes the expansion of a sector working outside of clearly defined professional standards.
Bers Dzhambulatov, who founded the family of Misty’s companies, believes that the presence of basic standards would give clinics a landmark for the design of infrastructure: in particular, clear parameters for placing a hospital, requirements for equipment equipment. The entrepreneur emphasizes that the introduction of licensing should not be perceived as a restriction — on the contrary, this is the basis for the formation of a professional environment, where each participant knows the rules and is responsible for them.
Personnel hunger
Lack of qualified personnel is another factor that impedes the development of private veterinary medicine. Dzhambulatov notes that the VetCity team collided with such a problem back in 2018, at the stage of launching the first clinic. Personnel hunger in the industry remains: training of specialists in universities lags behind the needs of the market, especially in the treatment of pets.
In response to this call, Misty Group initiated the launch of VetCity Academy — an educational platform aimed at the preparation and retraining of veterinarians and clinic personnel.
Life at risk
Bers Dzhambulatov emphasizes that veterinary assistance is often perceived as an affordable and “fashionable” business. However, according to him, this is a misconception. Only the opening of a clinic with an area of 100 m² requires investments of about 30 million rubles. At the same time, the market is subject to fluctuations, and reputation risks are especially high: any medical error can have irreversible consequences.
From his point of view, a veterinary clinic is not a turnkey ready -made solution. Such a project requires a clear model of management, standardization of maintenance and permanent work with personnel. The founder of Misty Group LLC noted that in veterinary medicine, even a slight mistake can lead to serious consequences, so the development of the industry should not be uncontrollably.
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