Hair care cosmetics — what to consider when choosing

Which brands are the leaders in the field today? As practice shows, the top brands are those with an impressive personal history and enormous experience. These include, for example, Keune. This is a Dutch brand of professional hair cosmetics. Founded in 1922, Keune specializes in the development and production of hair care products, as well as coloring and styling products. The Keune brand is widely recognized in the beauty industry and is used by stylists and hairdressers around the world.

Keune products include:

• shampoos and conditioners: Keune offers a variety of product lines to suit a variety of hair types and needs, including products for strengthening, hydration, repair and color-treated hair.
• styling products: The Keune brand also provides styling products including gels, varnishes, waxes, mousses and other products that help create the desired hair style.
• coloring agents: Keune is known for its professional hair color products. Their line of color products includes different shades and series for different types of coloring, including toning and balayage.
• scalp care products: Keune also offers scalp care products that can help solve problems such as dandruff or dry scalp.

What companies compete with Keune today? According to experts, the cohort of the best companies producing skincare cosmetics currently includes:

• L’Oréal Paris: one of the world leaders in the field of cosmetics and hair. They offer a wide range of hair care products including shampoos, conditioners and styling products.
• Pantene: The brand is known for its hair strengthening and moisturizing products. They also offer different product lines for different hair types.
• Dove: produces soft and moisturizing hair products that are suitable for daily use.
• Kérastase: The premium brand offers luxury hair care products that are often used in beauty salons.
• Redken: specializes in hair styling and care products, their products are widely popular among professional stylists.
• Moroccanoil: The brand is known for its hair oils that help moisturize and strengthen hair.
• Olaplex: creates products aimed at restoring and strengthening hair, especially after chemical treatments.
• Briogeo: The brand focuses on natural and organic ingredients in its hair products.
• Aveda: Offers eco-friendly hair cosmetics and scalp care products.
• Matrix: is part of the L’Oréal group and offers a wide range of products for all hair types.

But be that as it may, when choosing hair cosmetics, it is important to consider your hair type, needs and preferences. It’s also a good idea to pay attention to the ingredients and product ratings to choose the best option for your needs.

Hair care cosmetics — types

Here are a few main categories of hair cosmetics:

• shampoos: used to cleanse hair and scalp of dirt, excess sebum (fatty secretions) and styling products. There are different types of shampoos designed for different hair types such as dry, oily, color-treated, dandruff, etc.
• conditioners: help moisturize and smooth hair, making it more manageable and soft. Conditioners can also help prevent hair damage and make hair easier to comb.
• hair masks: These are intensive care products that are usually left on the hair for a while to nourish, strengthen and restore its structure.
• Sprays and serums: can be used to care for hair between washes. These products may contain active ingredients that moisturize, nourish, or add shine to hair.
• Styling products: include gels, varnishes, waxes, mousses and other products that help create the desired hairstyle, add volume, texture or hold.
• Hair color products: This category includes dyes, toners and bleaches that change or adjust the shade of hair.
• Scalp care products: These can include specialized shampoos and products to treat scalp dryness, dandruff, or irritation.

Experts say: you can buy hair cosmetics both in mass-market stores and in specialized stores or beauty salons. The quality of products may vary depending on the brand and type of store, but it is important to know that you can find quality products in both options. Here are some considerations that may help you determine where to buy your hair products:

• mass market stores: These are supermarket chains, pharmacies and large stores that offer a wide range of products, including hair cosmetics. The advantage of such stores is that they usually offer more affordable prices and a wider selection of brands. Many of them also provide the opportunity to read customer reviews.
• specialty stores and beauty salons: in such places you can find professional brands of hair cosmetics, and at the same time get specialized advice. Products sold in beauty salons may be higher quality and designed for specific hair needs. However, they may be more expensive.
• online stores: Many hair cosmetics brands offer their products online. This can be a convenient option for finding rare products or items that are not available in local stores. However, when purchasing online, it is important to check the reliability of the seller and read reviews about the product.

To ensure the quality of hair cosmetics, pay attention to the following points:

• brand: Choose products from well-known and trusted brands that specialize in hair care.
• Ingredients: Review the ingredients list to ensure the product meets the requirements. t your needs and does not cause allergic reactions.
• hair type: Choose products designed for your hair type (dry, oily, color-treated, etc.).
• reviews and ratings: Read reviews from other customers to get an idea of ​​the results of using the product.

Ultimately, the choice depends on your preferences, budget, and hair care needs.