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How do laminated labels help maintain the product type of product?

How do laminated labels help maintain the product type of product?

Krympress reports:

Modern consumers pay attention not only to the quality of the goods, but also to its appearance. Bright and neat packaging forms the first impression of the product and directly affects the purchase decision. However, in the process of transportation, storage and operation, the packaging is exposed to moisture, mechanical damage, ultraviolet and chemicals. That is why many companies choose Printing laminated labels To protect the design and preserve the product type of product.

Laminated labels are a reliable solution that allows you to extend the service life of the packaging and maintain its attractiveness in any conditions. In this article, we will analyze how laminated labels protect products, in which areas they are indispensable and why they become a standard for brands that care about reputation.

What are laminated labels?

A laminated label is a multi -level structure that consists of a printed layer, adhesive base and protective coating (laminating film). The main task of lamination is to protect the label from external influences and prevent fading, damage or erasing of information.

There are several types of lamination:

  • Glossy — gives the label the brightness and saturation of colors.
  • Matte — Creates a stylish, “muffled” effect, reducing glare.
  • Soft-Touch — gives the surface a velvety texture, making a premium package.
  • Anti -carafic — increases resistance to mechanical damage.

The advantages of laminated labels to preserve the product type

1. Moisture and condensate protection

Moisture is the main enemy of paper and unprotected labels. In contact with water, they can be peeled off, deformed, or lose color. Laminated labels are ideal for:

  • Foods that are stored in refrigerators and freezers.
  • Drinks, especially those that are served chilled (wine, juices, dairy products).
  • Cosmetics and household chemicals used in conditions of high humidity.

Thanks to the protective film, such labels are not afraid of drops of water, condensate or sudden temperature changes.

2. Stability to ultraviolet and fading

Under the influence of sunlight, many paints lose their richness and brightness over time. Lamination provides protection against UV radiation, which is especially important for products that are stored for a long time on store windows or in open spaces.

Examples of application:

  • Labels for drinks stored on open shelves.
  • Products for street trade or open markets.

3. Mechanical damage protection

At the logistics stage, when laying out goods or during use, the product encounters friction, scratches and other physical influences. Laminated labels have increased resistance to abrasion, due to which they retain integrity and readability.

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Where it is especially important:

  • In the production of household chemicals and building materials.
  • In logistics and warehouse marking.
  • In pharmaceuticals, where the label should remain read until the expiration of the expiration date.

4. Resistance to the effects of chemicals

For products in contact with oils, alcohols, acids or alkalis (for example, cosmetics, cleaning products), it is important that the label does not lose its appearance and functionality. Lamination prevents the absorption of liquids and retains the integrity of the print.

5. Extension of the packaging service

Laminated labels look like new even after a long time storage and transportation. This is especially true for goods with a long expiration date or for seasonal products that can remain in warehouses for a long time.

Where are laminated labels indispensable?

  1. Food industry
    — packaging for drinks, frozen products, dairy products and confectionery.
  2. Cosmetics and household chemicals
    — labels for creams, shampoos, cleaning products and other products in contact with moisture and aggressive substances.
  3. Pharmaceuticals
    — Medicines, biologically active additives and medical products require labels with a high level of protection and readability.
  4. Alcohol products
    — Wine, beer, liquors and strong alcohol, where the label is often an important part of design and marketing.
  5. Industrial goods
    — chemicals, construction mixtures and goods for gardening, where resistance to difficult operating conditions is important.

How to choose a suitable type of lamination?

  • For bright and attractive labels: Choose glossy lamination.
  • For premium products: Use matte or Soft-Touch Lamination.
  • For industrial goods and logistics: Anticaratic and moisture -resistant coatings are suitable.
  • For drinks and frozen products: Use materials with high resistance to moisture and temperature changes.

Conclusion

Laminated labels are not just an element of packaging design, but an effective tool for protecting the goods and maintaining its presentable appearance throughout the entire service life. They help maintain the brightness of the color, prevent abrasion of information and make products more resistant to external influences.

If your products require reliable and durable packaging, Printing laminated labels will be the best solution. This is an investment in the appearance of your product, which will help not only to maintain its attractiveness, but also to increase consumers’ trust in your brand.

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