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The Meganom Academy has developed strategies for the development of creative projects

CrimeaPRESS reports:

At the Academy of Creative Industries «Meganom» (project «Tavrida.ART»), the Design Workshop #InventedOnTavrida has ended. As part of the training, participants improved their project management skills and developed strategies for promoting creative initiatives. As a result of the program, students received certificates of advanced training from the Russian University of Economics. G. V. Plekhanov.

The design workshop #InventedOnTavrida was held at the site of the Academy of Creative Industries «Meganom» from July 17 to 23. The educational intensive was aimed at transforming the thinking of representatives of the creative industries and strengthening their expertise in the field of project management.

The Meganom Academy has developed strategies for the development of creative projects The Meganom Academy has developed strategies for the development of creative projects The Meganom Academy has developed strategies for the development of creative projects The Meganom Academy has developed strategies for the development of creative projects

The program participants were 30 creators, including winners of grant competitions, representatives of creative associations, cultural institutions, non-profit and commercial organizations. Within the framework of the program, they understood the composition and roles of the project team, the phases of the project life cycle, and also studied the main and auxiliary processes of project management. During the intensive, the participants learned how to create their own project teams and determine areas of responsibility, manage resources and project budget, formulate concepts, goals and objectives. In addition, students improved their skills in negotiation, public speaking and presentations, learned how to evaluate the results and formulate requirements for the quality of the project.

The Meganom Academy is truly the education of the future. We do not just sit at lectures, but participate in them in a dialogue format, we immediately receive answers from experts to our questions. All the experts of the Academy are real professionals in their field, so I am grateful that they invest their knowledge in us and give new impetus to development. The information that we are given here changes our view of familiar things, we begin to think differently, we look at familiar things from a different angle. Now we think much bigger, scale ourselves and scale our ideas— Andrey Levakov, a participant in the #InventedOnTavrida project workshop from the Saratov region, notes.

During the week, leading experts from the creative industries shared their experience in the field of project management. Executive producer, director of the Art Platform Open Theater Space Yuri Tsipa told the participants about the importance of the distribution of roles in a creative project team and the specifics of interaction with partners to promote creative projects, and Anna Tkacheva, an art historian, museologist, curator of the Flacon ecosystem, ex-program director of the Geek Picnic festival, explained the basic principles of organizing events in public spaces. Nikolai Afinogenov, head of promotion and analytics at VK LLC, explained the stages of creating a communication strategy and explained in detail the basics of a product-communication approach.

The workshop program #InventedOnTavrida is an excellent example of an initiative that promotes the development of creative industries. This is a platform for young talents and entrepreneurs, a cool platform for networking and upgrading project management skills. Now there is nowhere without project and creative management. Without understanding the principles of organization, planning, budgeting, and the basics of communication, creative projects often fall apart, failing to achieve their goals and objectives. And if they don’t fall apart, then they experience serious difficulties with scaling, — says art critic, museologist, curator of the Flacon ecosystem, ex-program director of the Geek Picnic festival Anna Tkacheva.

The design workshop allowed participants to work out their own projects in detail. At the end of the training, students will return to their regions with individual strategies for the development of initiatives and prepare them for further implementation. In addition, confirmation of the successful development of the program participants was a certificate of advanced training from the Russian University of Economics. G. V. Plekhanov.

The curators of the program were the head of the project support service of the Tavrida art cluster, the expert mentor of Rosmolodezh.Grants and the expert of grant competitions Oksana Nikiforova, as well as the methodologist, the implementer of educational projects and programs, the expert of Rosmolodezh.Grants, the expert of grant competitions Daria Lipovetskaya.

The Academy of Creative Industries «Meganom» is a new concept of an educational environment for young representatives of culture, art and creative industries, which has become the core of the youth and educational resort «Tavrida.ART» (a project from Rosmolodezh) and one of the leading platforms in Russia for creating projects in the field of creative industries. The year-round educational center allows young professionals to receive professional education under the supervision of recognized leaders in the fields and take part in interactive projects prepared in cooperation with leading institutions and corporate partners.

source: press service of the art cluster «Tavrida.ART»

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