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Yalta is in the top popular cities for Bleisure travel

Yalta is in the top popular cities for Bleisure travel

CrimeaPRESS reports:

Bleisure is a combination of work, business trip and leisure. Such travelers are very demanding; they value their time and try to distribute it as efficiently as possible.

Such guests will choose a hotel if it provides them with flexible booking conditions. Their business schedule may change. Let them cancel or reschedule your reservation without any hassle. This will be a plus for loyalty. Also important for business tourists are high-speed Wi-Fi, a conference room, co-working space, opportunities for recreation, entertainment and sports, varied food (bars, coffee shops, restaurants, hotel buffets), and concierge services. Offer them routes for hiking, cycling and horseback riding, fitness, spa, swimming pool, cinema,” TVIL quotes Sergei Skorbenko, director of the company “Skorbenko management” and the hotel and resort marketing agency “DigitalWill”.

According to the holiday rental booking service TVIL, the number of bookings for Bleisure travel has increased by 15% over the year. The average check of such a guest is 4.2 thousand rubles per night, which is 10% more than a year earlier. For business trips of 3-4 days, tourists book hotels (56%) and apartments (42%). The booking depth is 7-10 days (+27% per year).

Ten cities for Bleisure travel

  1. St. Petersburg, 16%*
  2. Sochi, 11%
  3. Moscow, 9%
  4. Kazan, 4%
  5. Anapa, 3%
  6. Kaliningrad, 3%
  7. Gelendzhik, 2,%
  8. Yalta, 2%
  9. Nizhny Novgorod, 2%
  10. Kislovodsk, 2%
*According to the share of hotel and apartment bookings for business trips including weekends from all bookings in the city

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